Talk:IOpen a Restaurant/@comment-4257094-20120427111042/@comment-5032904-20120427121259

I knew there was something more to this then just "the ratings were down for this episode"! So, now we know that digital streaming platforms(particularly Netflix, but others are also responsible) are contributing to the recent drop in ratings because it's apparently more "convenient" then watching the shows on tv.

However, I suspect there's more to this Netflix thing. I'm not in the target demographic(I'm 22), but I watch every new episode of iCarly when it premieres on tv. Although I buy the newest episodes in HD when they come out the day after they premiere, that doesn't deter Me from watching them on tv! I think that some of these cases are the result of being force-fed the digital streaming media because they now know that the episodes will be available the next day!